Ellis Bridals. The Rose Collection 2015. In The Hotseat

Ellis Bridals. The Rose Collection 2015. In The Hotseat

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Style 11424

Who doesn't love falling for pretty dresses? I just love a wedding dress and the designs I am about to share with you today are exquisite. From the new Rose collection 2015 at Ellis Bridals, these gowns are all divine lace, detailed embellishments and flattering silhouettes. Be warned girls, you may need to find your local stockist before the end of the feature.

I am so honoured today to have the chance to speak with the creative director of Ellis Bridals, Regine. It's amazing to get an insight into behind the scenes at Ellis Bridals plus be sure to read Regine's amazing top dress shopping tips!

My name is Regine and I am very proud to be creative director of Ellis Bridals. I live in leafy North London with my husband who is also a managing director here at Ellis. My son James is also heavily involved in the business, so really when we all get together as a brand it's more like a family meal than a work thing!

I love my job. I feel so lucky that every day I get to go to work and be surrounded by friends, family and lots of beautiful wedding dresses! My team and myself are constantly researching and pulling fresh ideas together but at the start of the collection we go crazy and pinboard the studio in pretty things and inspiration from our archives. Dislike... travelling! I'm a very grumpy traveller so I thank god for my Kindle, getting lost in a good book makes the whole thing bearable!

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Sienna Miller has always been a muse of mine, she has that glamorous sixties streak to her, that rock'n'roll edge. I would love to see her in one of our designs from this new collection, something long and floaty in soft tulle! I think she would look dreamy in Style 15160.

We always aim to make our brides feel truly unique on their big day; it is all about them after all isn't it! So we design every dress to feel made to measure with each little detail heavily considered and handcrafted to give the bride that individual, artisanal touch. That's the Ellis Bridals signature.

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The Ellis Bridals look is a classical one but with a contemporary edge. We keep everything very feminine and romantic as we know our brides love those pretty little details.

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It's honestly one of my favourite campaigns and collections that I have worked on, its so varied and different to other designers I see. When we were putting the final selection together I could clearly see there was a dress for every bride. We have used a strong mix of textures, a range of vintage laces and a couple of very 1920's inspired pieces. There are also some stunning statement shapes that have more of a modern tone yet still oh so pretty!

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Go in with an open mind, you may start your bridal shopping thinking that you would never ever wear a certain style and in the end that becomes the one! Its also vital you strike up a good relationship with your bridal retailer, they can not only become your best friend when choosing the dress but also be invaluable in arranging all the other little aspects of your big day. Going to an authorised stockist is a real must.

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I think colour will be big this season from subtle metallics and soft pinks, choosing a shade in ruffled tulle works so well and looks very contemporary. I can also see designers including ourselves stepping away from traditional and experimenting with more modern fabrics, such as a luxurious organza we have loved recently, we created a statement ballgown in it for the Rose Collection 2015. It's a real favourite of mine, one of those wow dresses you put on and just know ( Style 11427)!

We are all over social media and love our brides and bride to be's getting involved!

So tweet us @ellisbridals follow us on facebook and get an insight into our world with our Instagram account

For anything else please take a look at our website where you can view the collection and find your nearest store.

Oh how I adore design 11417 's back detail. Utterly beautiful!

Thank you to Regine and to Ellis Bridals for sharing their new collection with us today XOXO Lou

*This is a sponsored post.

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